Hello! I'M
Shiera Bester.
UX/UI & PRODUCT DESIGNER
Having worked in several environments after attaining my advanced graphic
design diploma, I have tackled a range of challenges, responsibilities, and
personalities. I have learned that I am adaptable, positive, organized and best suited to working in an environment with which I am dealing with people. I am able to work efficiently on my own, or dynamically as part of a team.
My skills include being a well-organized user experience designer. Experience
in creating Apps and websites that are user-centric. This includes wireframing,
Information hierarchy, high fadelity UI, brand management, online user testing,
developing user stories, prototyping, analysis, user research(qualitative and
quantitative).
02 PORTFOLIO
MY LATEST WORK. SEE MORE >
03 Experience
2023-Current
Evoke (William Hill)
Senior UX/UI Designer
Designing customer-focused experiences across promotions, onboarding, account journeys, and regulated product flows for William Hill, MrGreen and 888.
Working closely with Product, Engineering, Research, Analytics, and Compliance teams to improve usability, simplify complex journeys, and support evidence-led product decisions through customer testing, behavioural insight, and UX strategy,
2022-2023
ONBUY
2021-2022
Senior UX/UI Designer
Currently working on a new value proposition to onboard new and existing customers, enabling for client retention and return visits. This includes onboarding and dealing with financial information.
SPOTLIGHT SPORTS GROUP
UX/UI Digital Product Designer
Creating user centered sports data products for Racing Post websites and App, as well as bigger retail display displays at bookies and other merchants.
2020-2020
VODACOM
Senior Specialist: UX Design
Execute an overall User Experience strategy and obtain organizational buy-in. Follow the user-centered design approach in designing journeys across all digital channels.
2019-2020
PASSPORT 360
UX Designer
Researches competitors and analysis new features and discrepancies. Distinguishing key user groups and stakeholders within the system and developing Personas for these different user case studies.
2019-2020
IMPACT RADIUS
UX RESEARCHER
At Impact Radius, I worked with a team that uses SaaS and technology to create a performance-marketing suite for marketers and agencies. Tag management, multi-channel media monitoring, call tracking, mobile tracking, conversion attribution, and sophisticated partner management capabilities are all part of the package.
2017-2019
SANTAM
UX Consultant/UI Designer
Collaborating closely with customers to establish their platform development goals & values, as well as conducting research within the insurance industry to gather relevant insights.
CONTACT
I am thrilled by the potential of working with such a skilled group of experts, and I appreciate you taking the time to review my portfolio.
Please contact me if you have any queries!
Tel: +44 7399448172