MY PORTFOLIO
I am a versatile, upbeat, and well-organized user experience designer with experience in user-centered design, UI design, wireframing, brand management, online user testing, developing user stories, prototyping, research, and analysis.
Aligned marketing opt-in across touchpoints to create a consistent, low-friction experience that increased opt-ins.
Validated through user testing, simplifying the flow and improving clarity, visibility, and trust while meeting compliance needs.
Under UK gambling regulations, William Hill is required to collect and verify customers' occupation and employment status as part of Enhanced Affordability checks.
Chat bot custom widget
A platform approach that scales across journeys and cuts down on unnecessary chat bot interactions that fits William Hill, 888, 777 & MrGreen
Notifications on Santam App
Santam wants to make the notifications section cleaner, easier to read and quicker to find information within this sectio
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Vodacom App - Voucher Advance
The aim is to allow Vodacom Customers to buy food vouchers from their favorite brands
Santam - Login Process
The aim of the project is to redesign the login and registration process to allow clients to have a seamless approach registering.
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Racing Post - Fast Results
Discovery & potential need for pre results of a race, estimated to 15% of the users group. This established a baseline.
Vodacom- Business
Cash Advance
Discovering how small to medium-sized businesses may obtain funds and how they might be repaid depending on their daily revenues.
Santam Client Portal - Wireframes/Prototype
Exploring client’s current digital behaviour and understanding client needs when online. Identifying ideas and innovation for the Client Portal.
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Vodacom Financial Services - Landing page
Landing page to learn about potential finance packages to help small businesses through a cooperation with Vodacom.
Impact - Customized affiliates link
The research aimed to explore the use of vanity links and how often they were
used within B2B marketing.